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Who are we?
We are a dedicated team of highly skilled and qualified fitness, nutrition and mindset experts.
We tell you what you need to hear, not what you want to hear.
We help you #CutTheBS with the fads and #CutTheBS with yourself to achieve lifelong results.
#BeBodySmart
Happy Clients
Years combined
 coaching experience
combined followers on social media
This is our story.
Two personal trainers from Liverpool, UK frustrated by the unethical information out there wanted to do MORE to help real women get real results. Established Body Smart to help busy women break free from restrictive diets, ineffective exercise plans and unhealthy beliefs.
The idea for Body Smart was originally an app to run alongside 1:1 coaching. Jaymie and James lost over $100,000 and the app development failed twice. (Watch the full story of almost folding Body Smart here). In 2017 we hired our first employee, Simon, who created incredible science and psychology backed social media content that resonated with real women looking to get real results.
It seems normal now in a post-pandemic world but back in 2018 we hired Stacey via Zoom, much to the horror of our parents who couldn't understand why we were hiring someone living on the opposite side of the world. Stacey saw opportunities to make our coaching even better and worked with us to create robust systems and processes that ensured our clients reached their goals through coaching delivered with empathy and compassion. Stacey supported us to grow personally and as business owners.
As more and more women reached out for our help, we wanted to add to the expertise of our coaching team and hired expert coaches to become part of Body Smart. Over 20 coaches joined the team in a variety of specialist health, fitness and psychology disciplines.
We moved from the kitchen table in James's apartment to swanky offices in Liverpool City Centre. This became a base for the content team who grew from Simon (our first employee) to a team of four by the end of 2021.
As our dedication to delivering facts not fads when it comes to fat loss, we wanted more ways to get out our message. In 2021, with the expansion of the content team we launched the Body Smart podcast and the Body Smart YouTube channel.
We have pledged to help 1 million people #CutTheBS and #BeBodySmart and are dedicated to delivering facts not fads about fat loss. It does not matter if you are a client or not, we want to help. We created our #BeBodySmart mini fat loss course to help anyone connect the dots between fitness, nutrition and mindset to get results. Access the course for free here.
What sets us apart
You’ve followed diets, meal plans and workout regimes. You’ve tried the fads and restrictive diets. You see the BS on social media and you’re not stupid – you know so many are just not sustainable.
You want another way.
We work with busy women who want to improve their health and mindset at a deeper level.
Our in-depth online coaching program helps you reclaim mental space. By focusing on the mindset piece and developing self-awareness, you change habits at a foundational level.
Which means you learn the right science and psychology backed tools to maintain and sustain your results for life.
This is not your generic exercise and meal plan program – we are expert fat loss and lifestyle coaches working with busy women on a 1:1 basis.
If you’re ready to gain food freedom, build a stronger leaner body and create an unshakeable mindset, apply for coaching today.
Our Coaching
Change the thoughts and limiting beliefs that have been holding you back
We focus on the power of tiny consistent gains for huge overall wins
Gain the right food, fitness and mindset knowledge you can apply to your unique life
Regular communication, strategy and support to keep you accountable
Gain food freedom to eat and drink what you love guilt free
Change the thoughts and limiting beliefs that have been holding you back
We focus on the power of tiny consistent gains for huge overall wins
Gain the right food, fitness and mindset knowledge you can apply to your unique life
Regular communication, strategy and support to keep you accountable
Gain food freedom to eat and drink what you love guilt free
Meet the team
We only hire the best of the best to join #TeamBodySmart. We have impeccably high standards to ensure we deliver our 5-star premium coaching service.
Every coach is highly qualified and dedicated to you and your results. Many specialise in other areas of fitness, nutrition and psychology to ensure you reach your ultimate goal.
When you enrol and join #TeamBodySmart as a client, you are paired with the right personal 1:1 coach but can access all of our coaching team and their individual expertise through our Body Smart community.
Meet The Team
